Since 2015, THNK1994 has been at the forefront of creating innovative yet accessible experiential exhibits that look beyond tabloid headlines in a celebration of iconic women, facilitating thoughtful conversation around them, all while featuring female and LGBT artists.
The THNK1994 Museum started with a Kickstarter funding goal of $75 and a 25-foot long hallway. The initial dream was to turn the hallway of Matt Harkins' and Viviana Olen's apartment into the Tonya Harding Nancy Kerrigan 1994 Museum. They ended up surpassing that funding goal and putting together a collection that includes artifacts, original works of art, and video installations. The museum was on display in their apartment for 2 years and saw visitors from across the world who were brave enough to enter a stranger’s home. You can see the video tour here.
In the process of building what is now referred to as "The Permanent Collection," Matt and Viviana met many amazing and talented artists. It became their mission to provide an IRL space for them to showcase their work. Their exhibits celebrate icons in ways they never saw media celebrating them. They aim to praise their complexities with a general thesis being: “Good for her!” Matt and Viviana's hope is visitors leave their spaces with a fresh look at a familiar subject and a really great Instagram post.
Today, Matt and Viviana split their time between curating original exhibits and producing pop-ups with one-of-a-kind installation experiences.
Previous exhibits include The Tonya Harding Nancy Kerrigan 1994 Museum, The Olsen Twins Hiding From the Paparazzi, Yama Kippi Yay Bo! A Celebration of Kim Cattrall, Popculturediedin2009 presents: Nicole Richie’s 2007 Memorial Day BBQ, Real Housewives Pointing Fingers, "David's Dead: A Celebration of Tiffany Pollard", “Anna Wintour Double Crossing Her Legs”, the “The Fantasy Art of Celebrity Perfume” and Goddess: The Exhibit